Milton Recognized As “Brand Of The Year” At The World Branding Awards 2019
The ceremony organised by the World
Branding Forum was held at Kensington Palace, in London
Milton,
a leading manufacturer and marketer of houseware products in India and across the world wins the
prestigious “Brand of the Year”
award at the World Branding Awards
2019. The international award ceremony held at Kensington Palace ,
London
recognised and celebrated some of the best global and national brands for their
work and achievements.
Now celebrating their 10th Edition, The
World Branding Awards, an exclusive event in which along with the Global
awards, the National Award is presented to the very top brands in each
participating country. These are brands that are household names in their home
country and have been judged to be truly exceptional. To be named ‘Brand of the Year’ is an illustrious
and reputable achievement as not every category, and not every country is
awarded. Winners are evaluated through three streams: brand valuation, consumer
market research, and public online voting - 230,000 consumers around the globe.
The WBA have recognized some of the biggest brands across the world as
winners at the 2019-20 ceremony. Leading brands like LEGO®, Netflix, Spotify
took home the Global award, with brands like Cadbury (United Kingdom ), Thai Airways (Thailand ) and Aqua
Gulf (Kuwait )
among the few National tier winners, along with Milton being the only brand in India .
Launched in 1972, Milton has been conceptualized with the
endeavor to providing innovative and efficient houseware products to customers
that bring convenience to life. These include a range of products that are
inspired from the day-to-day lives of the modern Indian customer and offer
solutions to everyday problems. Some of the products in the Milton portfolio include bottles, casseroles,
tiffins, flasks, jars to name a few.
Brand campaigns which include ad campaigns, digital activations, PR and
collaborations with suitable influencers and platforms for Milton have seen the brand seamlessly command
immense credibility across segments and all age brackets. This deep unwavering
commitment to bring a positive change to the everyday lives of consumers has
won them consumer loyalty in India ,
and across more than 60 countries worldwide.
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