WorkApps Launches VideoApps.io – A Video Platform To Help The BFSI Sector Move Their Physical Processes To Video
A SaaS product to move
processes like KYC, IPV, PD, Credit Verification to Video
WorkApps,
the Indian Enterprise Product Startup that specializes in Internal and Customer
facing Chat solutions for the BFSI Sector, today launched a very unique video
platform called www.VideoApps.io, that will enable Banks,
NBFCs, Securities, Insurance Companies, Mobile Wallets, and Mutual Funds to
Digitize many of the physical processes using Video.
Most Financial Sector companies spend a lot of time and money on
physical meetings with customers for various processes like…
1.KYC
(Know your Customer) in case of Banking
2.In
Person Verification (IPV) in case of Securities and Mutual Funds
3.Credit
Verification / Personal Discussion for Loan underwriting
4.Health
assessment of Medical Insurance
5.Claim
settlement in case of Life Insurance
6.Vehicle
/ Property / Asset verification in case of General Insurance
VideoApps.io is a platform that will allow Customers to get on
Video calls with Bank Employees using a simple browser on their Phones, Pads or
Laptops. A customer doesn’t need a registration, login, app or plugin. A bank
employee, on the other hand, will have features like Video Recording, Live
Screenshots, Document Collection, Photo Capture, Customer Location and more
that will enable them to complete their business workflow. Being an Indian
company and building solutions for the Indian BFSI sector, VideoApps.io has
ensured that the video works even with low internet bandwidth speeds.
The solution can also integrate with any existing workflows of the
company like a customer could be filling up a form, or doing a purchase, and
gets connected on a Video Call with a bank employee.
NRI Banking, Virtual RM and Remote Banking
The BFSI sector is always in the constant lookout for solutions
that can decrease their branch footfalls or reduce their call center traffic.
VideoApps.io also offers integrated solutions for Virtual RM, Remote Banking
and Customer Support over Chat and Video. The solution includes Text Chat based
support by authenticating the customer and having the chat history available on
both sides.
Credit Verification for Loan Underwriting
Personal Discussion (PD) for Loan Underwriting is one of the most
critical processes for NBFCs, which ensures their Bad loans are kept in check.
A Credit Verification officer has to travel to meet the customer of every loan
the institution is dispersing. Home, Personal, Auto etc. Migrating that process
to Video will not only ensure that time and money is saved, but will also lead
to faster loan processing, and a more authentic verification. Recording these
interactions will also ensure that the archived video can be referred in case
the repayment doesn’t go as per plan.
Rudrajeet Desai, Founder and CEO, WorkApps said “The need
for a Product and Platform based solution like this, was very clear to us a few
months back when we launched our Video Service in beta. We can proudly say that
our Customers helped us build the product and it’s used cases with numerous
inputs on how this would fit in their business processes and workflows, by
adhering to their compliance requirements.”
Knowing that data security and ownership are of utmost importance
to the BFSI sector, VideoApps.io has ensured that they have all the data
hosting options possible, and yet remain compliant with the Data Protection Law
that is soon to be released in Parliament. Their services are available in 4
hosting options.
1 Public
cloud on AWS Mumbai Region, which also ensures that all customer data remains
in India
2 The
conventional On-Premise setup for Large Enterprises
3 Private
Cloud setup that is compatible with most Cloud Hosting Providers in India
4 A
hybrid solution for smaller companies, where the data processing happens on
VideoApps.io servers, but the storage can be done on a device owned by the
Client
A solution like this is the need of the hour, given the current
environment in the industry. The Indian Banks Association (IBA), the industry
body representing banks and financial institutions, had written to the Reserve
Bank of India (RBI) seeking revised KYC (know your customer) guidelines
following the recent Supreme Court verdict on Aadhaar. Banks are worried about
the impact on business due to the lack of clarity following the ruling.
In December last year, RBI had announced that they are strongly
evaluating Live Video as an option for e-KYC process. After a ban on
Aadhaar-based eKYC, mobile wallet transactions have since showed a decline,
both in value and volume.
Financial Inclusion is a major initiative for the Government as
well, and yet reaching out to Rural India remains a challenge for most BFSI
players. Putting a branch and employee in every city, district or village is
not possible and does not make commercial sense. Video-based solutions will
only help cover this gap and allow faster and more processing of banking
instruments. Only 7 to 8 percent of India ’s population has access to
formal credit, leaving a massive population that needs to be reached for
Financial Inclusion.
VideoApps.io is also working on Video Signatures, something that
could very well become the future of signing anything digitally. Imagine
filling up a form on a bank’s website and then recording your video to
authenticate that process using Facial Recognition.


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