Bollywood Sensation Sara Ali Khan Makes Live Chat Debut With UCWeb
Sara
Ali Khan reveals, “I am Crazy, Committed, Spontaneous, just like my character
in Kedarnath”
Ahead of her big screen debut, Bollywood
newbie Sara Ali Khan made her first live chat debut hosted by UCWeb, the
company within Alibaba Digital Media and Entertainment Group. Sara Ali Khan,
the daughter of Bollywood veterans Saif Ali Khan and Amrita Singh, is all set
to make her debut with Abhishek Kapoor's 'Kedarnath', also starring Sushant
Singh Rajput. Around half million fans logged into UC Browser and UC News, to
chat with Sara as she revealed interesting facts about her personal life, the
Bollywood debut, and challenges in shooting for two films simultaneously.
Meanwhile, the movie campaign led by UCWeb
has become a trendy topic, inspired tens of millions of fans engagements and
providing enjoyable content on UC platforms.
The pretty debutante was quite interactive and
vocal during the special live chat session organized by UCWeb. Touching upon
her experience while shooting for Kedarnath, she said, “The film is like a baby
to me, which makes it difficult to choose a single favourite scene
out of the entire movie.”
The rising star gave a sneak peek into her
smart and independent side while responding to the fans’ questions. When asked
if her mother Amrita Singh used to go with her for film shoots, she said, “My
Mom never accompanied me on the sets. She used to say if I would have been
working as a doctor, she would never accompany me to the operation theatre.”
Given the fact that she is Saif Ali Khan
and Amrita Singh’s daughter, there has always been a lot of buzz around her.
When asked about her bonding with Kareena Kapoor, wife of Saif Ali Khan, she
shared, “I am thankful to Kareena, the way she has been appreciating me all
around, but I can’t take this appreciation seriously as she is family and will
obviously be little more biased towards me.” The newbie is off to a starry
start, but says “I have no starry tantrums and often ditch the car to travel by
an auto rickshaw.”
“Saw the trailer, it is awesome!” a comment
from the fans stirred up the discussion for the movie during the Live Chat. “I
have been associated with the Kedarnath templeand am in love with it. I am
expecting the film to be a hit because of its impressive story, a good director
and nice actors,” a message in the chat box said.
The live chat was part of UCWeb’s efforts
in providing specialized curated content across categories for its wide user
base of 130 million. According to Cheetah Lab and UC Media Lab Joint Report,
‘Entertainment’ is the largest category in mobile content consumption for
Indian users on UC’s News Feed platform. Elaborating on the initiative, Damon
Xi, General Manager of UCWeb India and Indonesia, Alibaba Digital Media and
Entertainment Group said, “UC Browser is a user-oriented platform and
we wish to feed our users with quality content in every possible category.
Earlier also, we have successfully leveraged our tie-up with film studios for
movies like Batti Gul Meter Chalu, Baazaar, and Jack & Dil. We are
exploring other tie-ups and associations with various movies and promotions to
serve engaging content in the entertainment category as well.”
Witnessing users’ enthusiasm for enjoyable
and interactive content in 2018
Asia Cup and Diwali Season, UC, as a platform with Faster Speed and
Richer Content, formed the Live Chat as a space for
celebrities and fans to interact with each other. The Live Chat is gaining
immense popularity among users and has become the top choice for entertainment
feeds.
UCWeb, as the Trending Partner of RSVP Film
Studios, jointly presents Kedarnath, a beautiful love story which is set
against the backdrop of the Uttarakhand floods that hit the North Indian state
in 2013. The film releases on December 7, 2018.
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