Agaston Forays Into Accessory Brand, Launches AMYO After Tambo And GOME

 -AMYO’s product portfolio will include high quality earphones, power cables, power adaptor, Bluetooth devices, power banks, smart devices between the range of Rs 199- 3999.  

-The company is eyeing revenue of INR 100cr in the next 12 months36 

Agaston MobilePvt. Ltd. today announced the launch of its accessory brand, AMYO. The Company will be launching a portfolio of mobile accessories like high quality earphones, power cables, power adaptor, Bluetooth devices, power banks, smart devices, etc. The price of products will range from Rs. 199 to Rs.3,999 initially. Agaston previously launched the mobile phonesbrand –Tambo and GOME which offers a product portfolio of feature and smart phones. The brand– AMYO - is eyeing revenue of INR 100crore in the next 12 months.

Like Tambo and GOME mobile phones, AMYO will also adopt the direct distribution strategy and aim to have major retail and online presence. To begin with the devices will be made available offline through the wide spread distribution network of 800 distributors, 60 thousand retail outlets and multi-brand retail chains across India. In the initial phase, the accessories will be manufactured in parts both in India and China.

With their affordable and durable accessory products the brand is targeting everyone who uses mobile phones.The products will be available in the market from November 5 th 2018.