Honor Ties- Up With Rannvijay’s Squadrann ForThe Honor 7X
Campaign
aims at creating exciting usability of the Honor 7X
Honor,
Huawei’s e-brand for digital natives, today announced a social campaign with
Squadrann, India ’s
one of a kind online adventure series, to create exciting user content to
showcase the robust features of the Honor 7X. With a group of on-the-go fitness
junkies, the association aims at highlighting the features of the device
including build quality, camera efficiency, battery longevity, sturdiness and
overall performance.
The Honor 7X and Squadrann
association is an extension of the ‘Max Your View’ campaign that encourages
users to use their smartphones creatively.In a series of videos, the ‘Squad’
can be seen testing the phone in a drop test and jumping on the trampoline
highlighting the sturdiness of the smartphone and the 360 camera quality with its
16 MP + 2MP rear camera. The squad headed by Rannvijay Singh also features
actor & VJ Varun Sood, actor and host Harman Singha, actor Dishank,
freestyle footballer ArchisPatil and rising roadies contestant Milan Verma. The
10 part webseries will start from December 09 and run till January 2018. The
videos can be viewed on the social handles of both Honor India and Squadrann.
Speaking on the association,
Rannvijay Singh said, “The association with Honor has been a very natural
integration as the brand follows very similar philosophy to ours at Squadrann.
The Honor 7X has been a constant partner providing our team with a seamless
experience matching our on-the-go needs with long battery life, picturesque
images and been one sturdy and robust phone.”
“Our brand is for the brave
and the youth. SquadRunn has been a wonderful match to our brand and our
recently launch Honor 7X. The videos show the unparallel usage of our
smartphone and the gamut of capabilities at a competitive price point ideal for
the youth They have pushed their boundaries and have highlighted our campaign
‘Max Your View’ very creatively. In the videos you will see unconventional
usage of the Honor 7X smartphone while highlighting its capabilities in all
departments.” said, Mr. P Sanjeev, Vice President Sales, Huawei India -
Consumer Business Group
The max-ed bezel-less screen
smartphone, Honor 7X is equipped with a dual-lens 16MP + 2MP rear camera which
empowers your inner photographer. The hybrid dual-SIM handset is powered by an
octa-core Hisilicon Kirin 659 chipset, along with 4GB of RAM. It packs a
3340mAh battery and runs on Android 7.0 Nougat-based EMUI 5.1 Custom Skin.
The device will be available
in the Indian market under an exclusive partnership with Amazon.in and can be
purchased from December 07 via flash sale model. Consumers besides getting
their hands on a global-bestseller, can enjoy additional offers from ICICI,
Airtel and Kindle. The Honor7X will come in two variants 4+32GB and 4+64 GB at
a very attractive price of INR12,999 & INR 15,999 respectively.
SquadRann is an Indian sports
entertainment collective that was founded by VJ, actor and TV personality
RannvijaySingha. The group – a mix of youth influencers – have ushered in the
Indian ‘Sportstrick shots’ revolution with many of their fans following suit.
Their channel, also called SquadRann, creates, and promotes, video content
where they perform different skill-based tasks and activities fueled by their
thirst for adventure and adrenaline.The group consists of Rannvijay himself and
personalities like Prince Narula (winner of Big Boss 9, MTV Roadies Season 12
and MTV Splitsvilla Season 9), Varun Sood (MTV VJ, Roadies and Splitsvilla
contestant), ArchisPatil (Roadies contestant, freestyle footballer and Guiness
record holder), Harman Singha (actor), Dishank Arora( Actor), Vicky Arora(
Actor), Gurmeet Singh (Roadie ,winner of Fear Factor Season 2 and Splitsvilla 9
), Shweta Mehta (Roadies Rising winner), Baseer Ali (Roadies finalist and
Splitsvilla contestant), Milan Verma( Roadie), SamyuktaHegde ( Actor),jay Bodas
(Roadie), Babbar (Stunt Mania 2 winner), Annul Pale (BMX rider) and Sagar
(skateboarder).
Rannvijay and SquadRann were announced as the brand
ambassadors of HustleLife, an apparel company, for a one-year tenure.
For more details of the Honor 7X and to register for the next sale, please visit : https://www.amazon.in/b?node=
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